by Caila | Nov 11, 2024 | Technology & World News
Following years of concentrating their Roblox budget on custom brand activations, marketers are now focused on the platform’s programmatic advertising potential. While Roblox studios see this as a positive development that will benefit everyone, they also expect...
by Caila | Nov 8, 2024 | Technology & World News
The distinction between influencers and creators is a topic of ongoing discussion in the creative economy and the advertising industry. There are now more methods to distinguish between the two sorts of talent as the business develops and captures a larger portion of...
by Caila | Nov 8, 2024 | Technology & World News
TikTok says it will challenge Canada’s national security ban on the app in court, but users shouldn’t be concerned just yet. The Canadian government declared on Wednesday that TikTok’s operations in the country will be banned following a thorough...
by Caila | Nov 7, 2024 | Technology & World News
Several studies have accused Roblox, a popular gaming platform geared at preteens, of failing to implement strong kid safety procedures, exposing them to dangers such as grooming, explicit content, and violent or abusive stuff. In a significant modification to its...
by Caila | Nov 7, 2024 | Technology & World News
Dealmakers hope that Samba TV’s confirmation last week of its acquisition of Semasio is indicative of the recent wave of ad tech mergers and acquisitions that will eventually flow into a more stable pipeline. Such objectives are gaining traction because the...
by Caila | Nov 6, 2024 | Technology & World News
Jason Lee, the creator of the media company Hollywood Unlocked, has returned to his birthplace of Stockton after winning the position for District 6 on the Stockton City Council. According to Stocktonia, Lee defeated incumbent Kimberley Warmsley in the general...