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Defending The $8 Billion Paramount Merger, Skydance Accuses The Rival Bidder Of Deceit And Delay Tactics

Defending The $8 Billion Paramount Merger, Skydance Accuses The Rival Bidder Of Deceit And Delay Tactics

by Caila | Mar 14, 2025 | TV & Movies

In a vehement defense of its $8 billion merger with Paramount Global, Skydance Media has accused Project Rise Partners (PRP), a rival bidder, of trying to “hijack” the regulatory review process and sabotage the deal with what it claims is an ill-timed and...
Why CTV Ad Purchasers Continue To Have Doubts About Generative AI

Why CTV Ad Purchasers Continue To Have Doubts About Generative AI

by Caila | Mar 13, 2025 | TV & Movies

Generative AI has not yet convinced connected TV (CTV) advertisers. Ad buyers are still hesitant to give computers complete control over their media purchases, even though some brands are experimenting with AI-powered creative and optimization tools—especially for...
Layoffs In The Media And Entertainment Sector In 2025: Disney And Others Are Reducing Employees, Although This Year’s Job Losses Have Been Less Severe

Layoffs In The Media And Entertainment Sector In 2025: Disney And Others Are Reducing Employees, Although This Year’s Job Losses Have Been Less Severe

by Caila | Mar 12, 2025 | TV & Movies

Layoffs in 2025 are not limited to the tech sector. Numerous well-known media and entertainment organizations have let off employees in recent weeks. The Walt Disney Company is the most recent media behemoth to apparently experience layoffs. What you need to know...
According To Gracenote, FAST Channels Are Providing More Than Just “Leave It To Beaver”

According To Gracenote, FAST Channels Are Providing More Than Just “Leave It To Beaver”

by Caila | Mar 12, 2025 | TV & Movies

Free, ad-supported streaming television (FAST) channels are proliferating and now provide more contemporary content than classic series like Leave it to Beaver. A recent estimate from Nielsen’s Gracenote unit states that there were 1,189 active FAST channels in...
Despite FCC Obstacles, Paramount And Skydance Are Pushing To Complete Their Merger By March 20

Despite FCC Obstacles, Paramount And Skydance Are Pushing To Complete Their Merger By March 20

by Lindsey | Mar 11, 2025 | TV & Movies

According to a court hearing this week, Paramount Global and Skydance Media are rushing to complete their $8 billion merger before the end of this month. Both firms are hopeful that the deal will close on March 20. Securing regulatory permission from the Federal...
Marshawn Lynch And Stephen Curry Collaborate On The Mac Dre Documentary

Marshawn Lynch And Stephen Curry Collaborate On The Mac Dre Documentary

by Caila | Mar 6, 2025 | TV & Movies

As NBA star Stephen Curry and NFL icon Marshawn “Beastmode” Lynch collaborate to create a documentary about Mac Dre’s life and legacy, Bay Area culture is set to take center stage. The movie, which is presently called the Untitled Mac Dre...
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